March 21,2017, 12:04:30PM,EDT
AccuWeather has strengthened its mission of saving lives, protecting property and helping people prosper with the launch of AccuWeather Ready - a year-round weather preparedness program that focuses on keeping people informed and safe.
New safety information for the spring season is now available on our AccuWeather Ready center, helping users prepare for possible tornadoes, flooding and more.
In addition to 24/7 weather information and updates with Superior Accuracy™ on award-winning AccuWeather mobile apps, AccuWeather.com and the AccuWeather Network, the AccuWeather Ready program features weather preparedness tools including in-app push notifications, personalized weather preparedness plans, tailored emergency kits with detailed shopping lists, educational weather news and videos, an easy-to-use toolkit with actionable safety tips and more, making AccuWeather the go-to resource that people rely on for spring and year-round weather safety.
To generate additional weather safety and preparedness awareness, AccuWeather announces the launch of the AccuWeather Ready Instant Win Spring Sweepstakes Monday, March 20, through April 13. Participants have the chance to win spring weather preparedness prizes and up to $1,000. To register for your chance to win and view complete rules, visit the AccuWeather Facebook page at www.facebook.com/AccuWeather/.
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What is Tornado Alley?
AccuWeather delivers breaking weather news and life-saving information people need with Superior Accuracy. AccuWeather Ready takes this commitment even further to educate and inform people with weather preparedness updates and tools when it matters the most, personalizing the weather so people can improve their lives.
With AccuWeather Ready, consumers will be prepared for the most significant weather events ahead including winter storms, hurricanes, tornadoes, flooding, summer heat and more. This spring, with threats of tornadoes and flooding, AccuWeather Ready continues to keeps consumers informed and out of harm's way.
Visit our AccuWeather Ready center for additional information.
Over 17 million people reside in the area designated as "Tornado Alley," which is a zone at high risk to experience frequent tornadoes in the United States. Proper planning and preparation before a tornado hits can mean the difference between life and death. Additionally, floods cause an estimated $6 billion in damage in the United States alone with significant deaths.
By providing the most accurate and most effectively communicated forecasts worldwide, focused on impacts -- telling people how, why and what they need to do in order to save lives and minimize losses -- AccuWeather has saved tens of thousands of lives and prevented tens of billions of dollars in property damage.
The AccuWeather Ready program demonstrates AccuWeather's continued leadership and commitment as a U.S. National Oceanic and Atmospheric Administration (NOAA) Weather-Ready Nation Ambassador. AccuWeather was named one of NOAA's first Ambassadors in the weather enterprise initiative, launched in 2014 to recognize organizations committed to helping the nation be better prepared for, respond to and recover from weather-related disasters.
AccuWeather and NOAA have partnered for many years. The company has supported NOAA and National Weather Service (NWS) budgets in testimony and presentations before the United States Congress and with the Office of Management and Budget, as well as other federal agencies. Additionally, AccuWeather has been a long-time cooperation partner with NOAA and AccuWeather Chief Operating Officer Barry Lee Myers has served as a Special Advisor to three Directors of the NWS.